Easiest Car in the World to Own ... The New-Size Ford
This dealer brochure introduces the all-new 1960 Falcon. It features beautiful painted illustrations and not-so-subtle ad copy that attacks Ford's competitors in the new compact car market.
Pages 7 and 8 detail key selling features and options. Take note which items were considered "safety" features for 1960.
This brochure can be found with literature vendors at car shows and generally sells for $10-15, depending on condition.
Select any page to view a larger version of that page (110-200K).